No Worries Pet Resort & Spa Website Redesign
This project involved redesigning the website to improve user experience, streamline navigation, and create a foundation for future online possibilities like a blog or ecommerce. After an audit of pain points and goals, we ultimately moved their online presence from WordPress to Squarespace to maximize features and minimize time spent maintaining the site.
Tools & Technologies
Platform: Squarespace
Technologies: HTML, CSS customization, Squarespace features, JavaScript
Other Tools: Image editing tools (e.g., Adobe Photoshop & Illustrator), Coding tools (e.g., Visual Studio Code, GitHub), GoDaddy domain hosting
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Key Features
Updated Layout: Refreshed the layout to highlight key services and announcements.
Improved Navigation: Simplified menu to make it easier for users to find services, FAQs, and contact information.
Mobile-Friendly Design: Fully responsive layout to ensure a great experience on all devices.
Prominent Calls-to-Action: Easy-to-find buttons for inquiries and bookings to improve conversions.
Added New Content: Created a Why Choose Us page and Photo Album of happy pets to build trust and showcase professionalism.
Testimonials Section: Highlighted glowing client reviews to enhance credibility.
SEO Optimization: Improved content and structure for better search engine visibility.
My Role
As the designer and developer for this project, I:
Conducted a user experience audit to identify pain points in the previous website.
Designed and built a clean, visually appealing layout tailored to the brand’s personality.
Created a web friendly color palette incorporating the business logo colors.
Built a custom photo gallery to showcase recent pet guests using their Facebook photo gallery.
Optimized the site for performance, accessibility, and mobile responsiveness.
Enhanced SEO to improve search engine rankings.
Main Landing Page
Pet Boarding Information
Expandable Reservation Form
Custom Footer
Challenges & Solutions
Challenge: The original website lacked clear calls-to-action, leading to user confusion.
Solution: Placed bold, easy-to-spot buttons throughout the site for bookings and inquiries.
Challenge: The client wanted a way to display Facebook photos of pet guests on the website.
Solution: Created a simple gallery that will automatically update daily with new photos posted to Facebook.
Want a User-Friendly Site Like This?
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